Suro’s SS 24 campaign & folc eyewear

Summer 2024, Folc eyewear was featured at the SS24 campaign of Suro, our favourite swimwear brand created in Mallorca by Marga Payeras. Shot by the photographer Bárbara Vidal we invite you to immerse into their world.

Rayo chalk optical

Rayo chalk optical

Rayo chalk optical

A little bit about Suro swimwear by The New York Times Magazine.

Suro’s minimalist, multipurpose swimsuits are reflective of Mallorca’s beachy way of life, says the brand’s founder, Margarita Payeras, who is based in Palma, the capital city of the Spanish Balearic island. Her crop-top bikinis and racer-back swimsuits incorporate sportswear functionality, making the suits practical far beyond the beach. “You always have the possibility to go for a swim in the sea or to wear our swim pieces in the city,” Payeras explains. “Details like fixed straps and nonwired and nonpadded tops help us to create multiuse pieces. Women today are looking for swimwear that gives them the freedom to move.” Payeras worked for Cristelmare, one of Mallorca’s largest swimwear companies, before founding Suro in 2016 with the aim of creating an environmentally conscious brand. Much of the Lycra used in Suro’s collections is made from recycled Italian nylons, and each piece is lined with a Spanish Lycra that is free from toxic substances. “The more we use recycled materials, the more we contribute to cleaning and preserving the oceans,” says Payeras, July 19, 2018.

Find more information about Suro on their website: https://en.suroswimwear.com/

Moebi black Optical